Your home has a story.
Alma gives it somewhere to live.
You know the home better than anyone. The MLS captures a fraction of that knowledge. Alma captures the rest -- and turns it into a website that buyers actually want to read.
What Alma does for your home
Better story than static MLS copy
The MLS reduces every home to a spreadsheet row. A luxury renovation with solar and a Tesla Powerwall looks identical to a 1970s flip on the same lot. Alma builds the listing around what makes your home different.
Seller knowledge doesn't disappear
Your agent can upload walkthrough notes, photos, manuals, documents, and recordings. Alma turns that context into answers buyers can use.
Buyers get richer answers
A buyer who'd otherwise have to guess from photos can now ask specific questions: about the roof, the systems, the renovation history, the neighborhood rhythm. Alma answers from your knowledge plus the documents. Buyers come to tours already informed.
The home feels specific, not generic
"Updated kitchen" becomes "gutted the kitchen in 2022, opened the wall to the living room so they could see the kids while cooking, chose quartzite countertops because they entertain every weekend." That's the difference.
Your agent stays in the driver’s seat
Your listing agent reviews the content Alma builds, edits the AI’s answers if needed, and sees every conversation. You don’t have to learn new software or talk to buyers directly. Alma works through your agent, not around them.